Concept: Imille
Art director: Camillio Albenese
Cover: GardaMatt Art 400g/m2
Inside: GardaPat 13 Kiara 150g/m2
Inside: GardaMatt Art 150g/m2
Inside: GardaPat 13 Klassica 150g/m2
Inside: GardaPat 13 Bianka 150g/m2
Whether it's about objects or people or whether it serves to protect us or prevent an intrusion we know that touching is an inherent part of being human. From the dawn of the discovery of the surface of our hands and our skin to the touchscreens of the most advanced technology in which the world is at risk of an ever more abstract sensorial destination, contact tells us of an experience in which it is not enough to see or imagine things: we want to touch and feel.
Don't Touch! is the most common restriction in the world.
In life we always ask for proof of existence whether we are talking about an apple or quantum physics; our hands want a world that is always accessible, measurable, tangible.
And because of this even the ultimate frontier of technological innovation cant ignore Its origins in the physical world. Touch informs us of a definite world. It is a thin line that both separates and protects us and reveals our need for proximity. Even our cerebral areas inform us that we are able to see objects through touch.
Also in spirituality, the fact that the divine is untouchable opens contrasting views: from the heart of the believer who would like to feel the mystic relationship that ties his soul to god, to the reality of the man who wants to verify the truth by holding it in his hand. Because the fundamental rule of the most human and primordial intelligence remains the same: touching Is believing.
Concept: Imille
Art director: Camillio Albenese
Cover: GardaMatt Art 400g/m2
Inside: GardaPat 13 Kiara 150g/m2
Inside: GardaMatt Art 150g/m2
Inside: GardaPat 13 Klassica 150g/m2
Inside: GardaPat 13 Bianka 150g/m2
Whether it's about objects or people or whether it serves to protect us or prevent an intrusion we know that touching is an inherent part of being human. From the dawn of the discovery of the surface of our hands and our skin to the touchscreens of the most advanced technology in which the world is at risk of an ever more abstract sensorial destination, contact tells us of an experience in which it is not enough to see or imagine things: we want to touch and feel.
Don't Touch! is the most common restriction in the world.
In life we always ask for proof of existence whether we are talking about an apple or quantum physics; our hands want a world that is always accessible, measurable, tangible.
And because of this even the ultimate frontier of technological innovation cant ignore Its origins in the physical world. Touch informs us of a definite world. It is a thin line that both separates and protects us and reveals our need for proximity. Even our cerebral areas inform us that we are able to see objects through touch.
Also in spirituality, the fact that the divine is untouchable opens contrasting views: from the heart of the believer who would like to feel the mystic relationship that ties his soul to god, to the reality of the man who wants to verify the truth by holding it in his hand. Because the fundamental rule of the most human and primordial intelligence remains the same: touching Is believing.